I remember when High Definition was a site to see for many. You walk into a Best Buy or Circuit City and see all of these flat panels on the walls streaming HD content. I remember seeing Motion Blur for the first time, which was a Sony TV connected to a PS3 playing the first Pirates of the Caribbean. I remember getting my first HDTV and dealing with Standard Def feeds into a device with higher resolution. Then, purchasing an antenna and being "wowed" by the expanded Color Palet of HD. Whether it be 720p or 1080i feeds from OTA channels, or HD Feeds, both Mpeg 2 and 4 from Direct TV, the wow factor was there. With channels like HDNet on Direct TV, I would watch those screen savers of nature and feel satisfied. Now with UHD, and a new display, I find myself doing the same thing. now HDNet has been replaced with Netflix, Youtube, Amazon Instant, Vudu , and digital downloads. I've managed to get HDR to work between my Nvidia Shield and TV, watched a UHD movie on Vudu (Fantastic Beasts), and stream some UHD clips from Youtube, and binge watched a few episodes of House of Cards on Netflix. If your TV settings are where you want them to be, then HDR can really work, and when the Display is not set up properly, it really shows. The image quality and motion from some of the videos I downloaded or watched on Youtube has more of a "wow" affect compared to what can be found through Netflix,or Amazon. I turned off Motion Flow on my TV because I find it distracting, plus I was not focusing on a story line, but rather, the movement of people and objects. So how will UHD be treated with TV Programming? Will there be any uniformity between what can be viewed on Youtube and Vimeo, compared to next week's episode of The Big Bang Theory, or will filmmakers use different methods of video production for their respective genres? It looks as if the normalization of High Definition didn't really change how TV shows were viewed with the exception of Aspect Ratio. I'm speaking of the "end user" experience. Videos of various programming looked the same as in the past, just clearer. That's an obvious case that will spill over to 4K, and HDR10 or Dolby Vision would add more of an impact to the overall image quality, but that wow factor is my concern. If you every get a chance to view some of the videos from Sony, LG, Hisense, and Samsung, in 4k, you can clearly see the potential of the technology. This is true for current programming in Ultra Hi Def, but I would be more impressed if the production values of those short videos coming from the Manufacturers had more of an impact on the current crop of programs filmed in UHD.